Internal Communication Diploma

CIPR Specialist Diploma: Internal Communication

About this course

Become an effective, strategic internal communication practitioner with advanced communication planning and implementation skills. This internal communication course takes a strategic look at this exciting and growing area of practice. Topics include change communication, engagement, the strategic use of social media and measurement.

Our course includes live online sessions, tutorials and individual feedback on assignment topics.

**Summer offer: save 10% on tuition fees during July 2024. Fees displayed have the discount applied.**

Course detail

Online course, start any time


Assignments: 1

Study at your own pace

Approximately six months

Payment options: instalments available

Study Support Package

Live interactive online workshops

One to one tutorials

Online library with all the books you need

Individual feedback on your assignment idea

Study Hub: our bespoke online learning centre

Networking via our LinkedIn group

Easy tutor contact

A copy of the book 'Exploring Internal Communication'

Pay monthly

Initial fee: £273.80 (incl. VAT)

6 monthly instalments: £270 (incl. VAT)

A one-off initial fee is taken when you enrol. Instalments are collected monthly from the date you enrolled.

Summer Offer

Save 10% on tuition until the end of July

PR Academy tuition summer offer: £1,214 (+ VAT)

CIPR fees: £437 (no VAT)

Total: £1,651 (+ VAT)

VAT is calculated upon enrolment and is dependant on your location and situation.
VAT inclusive fee is £1,893.80

Payment methods include Visa, Mastercard, Amex, and more

Enrol today


+ VAT & CIPR assessment

Enrol today

£1,214+VAT & CIPR assessment fee

Summer offer July 2024

Save 10% on tuition fees in July!

CIPR courses only, Hurry, enrol by 31st July 2024.

PR Academy Summer Offer

Who is this course for?

Experienced practitioners. You are an experienced internal communicator or PR professional looking to gain a specialist internal communication qualification to underpin your skills with theory and analysis.  You want to develop strategic internal communication and management skills. You may have the CIPR Specialist Certificate: Internal Communication.

Make an impact. You want to learn how to develop an internal communication strategy and make an impact in the organisation.

Flexible learning. You want to be able to study at a time and pace that works for you.

Master’s level. This is a Master’s level course so make sure you are ready to study and be assessed at this level.

Learning outcomes

In studying for the CIPR Specialist Diploma in Internal Communication, you will take an in-depth look at what makes communication effective, how to use research to develop great internal communication strategies and the nature of change management communication. Come away with the knowledge and skills necessary to operate at board level.

Learn how internal communication contributes to employee engagement and change. Understand what is expected of an ethical practitioner.

Reviews from our graduates

Download our course brochure for all the course details including:

  • Full syllabus
  • Assignment details
  • Reasons to study

We’ll email you with information about the course. You can unsubscribe at any time.


If you’d like us to call you about this course, include your phone number (optional).


We respect your privacy and handle your data with care. Please see our privacy policy.

Discover how our courses work

Ann Pilkington, co-founder of PR Academy explains how our courses work, demonstrates our Study Hub and explains the resources and support you will receive. Also hear from members of the PR Academy alumni.

Meet your course leader Dr Kevin Ruck

I get a buzz from teaching as I like to explore new ideas and ways of working. I like to think big about PR, internal communication and employee engagement. I think you tend to always get what you’ve always got if you always do what you’ve always done. So teaching and learning is about thinking differently in ways that can be applied to better practice.

Meet Kevin

Hear from others

Discover what it’s like to study for an internal communication diploma with us.

It’s bolstered my confidence and equipped me to better advise and constructively challenge. As a result, I’m working more strategically and I’m much better placed to measure and demonstrate the value of internal communications.

Richard Bramwell

Richard Bramwell

Your questions answered

The CIPR Specialist Diploma (Internal Communication) will be of interest to practitioners who have experience of internal communication activities, in consultancy or in-house, or in a related discipline such as human resources management. This qualification will equip the candidate with the knowledge and tools to apply this experience in the context of the function of internal communication in organisations, how it contributes to organisational engagement and commitment, and to organisational change, and what is expected of an ethical practitioner in the digital age. Candidates will research and develop ethical internal communication strategies and plans that assist organisations to stimulate employee engagement, change attitudes and influence behaviours.
The assignment is a management proposal outlining recommendations for developing strategy and performance improvement. The aim is to enable candidates to demonstrate competence in evaluating the effectiveness of internal communication practice. You will be required to evidence professional judgement in identifying a suitable internal communication activity. This could be based on your own organisation, a client, or another organisation of your choice. An example topic is "The impact of digital media on internal communication".
Yes. Our CIPR Internal Communication Diploma and Certificate are taught by internal communication experts who show you the theory and how to apply it in practice. Our students say it leads to increased confidence and that can help to advance your career. In PR Academy’s 2023 research into PR and comms education, respondents were asked - if they hold a professional qualification - has it led to career progression/promotion. This is a question that PR Academy has tracked since 2013. There is a consistent report of between 74 and 85 percent that a professional qualification has led to a career progression combined with confidence that it will.
Our CIPR qualifications are all about helping you to become a more strategic practitioner. You'll understand how to use theory, research and planning models to develop effective communication strategies.
At PR Academy we help you to achieve the CIPR Internal Communication Diploma or Certificate. We also work with the PRCA to deliver a diploma in change management and communication. These are practical, applied professional courses where you can apply the learning straight away.
The CIPR Specialist Diploma: Internal Communication is taught and assessed at approximately Master's Level (sometimes called Level 7). It is designed for practitioners with more experience. The CIPR Specialist Certificate: Internal Communication is more at degree level and works well for people early in their career.
With our internal communication qualifications at PR Academy everything is included in the price you see. We provide lots of resources including an extensive online library with all the books you need.
Our internal communication qualifications are designed to be studied part time and fit in around home and work life. Our online learning platform - the Study Hub - sets all the learning out into management chunks to help you plan your studies.
Yes. Both our CIPR specialist internal communication qualifications cover change communication. Our PRCA Change Management and Communication Diploma also looks at the role of the change manager.
Yes. The majority of students are combining work and study for their internal communication qualification. You'll find our courses broken down into management chunks of learning to help you.

Find out more about this course

Call Shelley on

+ 44 (0) 203 862 6910

Contact us