Book Reviews - PR and Communication Books - PR Academy https://pracademy.co.uk/insights/tag/book-review/ Wed, 17 Apr 2024 05:54:57 +0000 en-GB hourly 1 https://wordpress.org/?v=6.2.3 /favicons/favicon-32x32.png Book Reviews - PR and Communication Books - PR Academy https://pracademy.co.uk/insights/tag/book-review/ 32 32 Review: Higher Ground https://pracademy.co.uk/insights/review-higher-ground/ https://pracademy.co.uk/insights/review-higher-ground/#respond Tue, 09 Apr 2024 08:00:57 +0000 https://pracademy.co.uk/?p=20772 'Doing the right thing is far more demanding than it looks'. So we need a sophisticated guide to the dangerous terrain of corporate purpose and have found one in Alison Taylor, the author of this new book.

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Review: #PRStack: AI tools for marketing, media and public relations https://pracademy.co.uk/insights/review-prstack-ai-tools-for-marketing-media-and-public-relations/ https://pracademy.co.uk/insights/review-prstack-ai-tools-for-marketing-media-and-public-relations/#respond Thu, 07 Dec 2023 10:00:16 +0000 https://pracademy.co.uk/?p=19780 The latest #FutureProof book focuses on 23 AI tools applicable in public relations. It's a useful starting point for those who are not already among the early adopters.

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Our books of the year (2021) https://pracademy.co.uk/insights/our-books-of-the-year-2021/ https://pracademy.co.uk/insights/our-books-of-the-year-2021/#respond Fri, 31 Dec 2021 10:08:12 +0000 https://pracademy.co.uk/?p=13349 Congratulations to the authors of our books of the year - and also to Kogan Page, the publisher of all three.

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Books of the year (to date) https://pracademy.co.uk/insights/books-of-the-year-to-date/ https://pracademy.co.uk/insights/books-of-the-year-to-date/#respond Wed, 30 Jun 2021 09:14:31 +0000 https://pracademy.co.uk/?p=11242 Here's a summary of the professional books we've reviewed in 2021 to date.

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Review: Exploring Public Relations and Management Communication https://pracademy.co.uk/insights/review-exploring-public-relations-and-management-communication/ https://pracademy.co.uk/insights/review-exploring-public-relations-and-management-communication/#respond Wed, 03 Feb 2021 09:49:15 +0000 https://pracademy.co.uk/?p=9395 For fifteen years, public relations students have turned to the textbook known as Tench and Yeomans. Now, as Teela Clayton explains, they'll be consulting Tench and Waddington.

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Review: Influencer Marketing https://pracademy.co.uk/insights/review-influencer-marketing/ https://pracademy.co.uk/insights/review-influencer-marketing/#respond Mon, 18 Jan 2021 09:56:58 +0000 https://pracademy.co.uk/?p=9165 Richard Bailey welcomes an academic contribution to an important area.

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Books of the year 2020 https://pracademy.co.uk/insights/books-of-the-year-2020/ https://pracademy.co.uk/insights/books-of-the-year-2020/#respond Thu, 17 Dec 2020 10:10:52 +0000 https://pracademy.co.uk/?p=8879 Here's our review-of-reviews of books published this year, leading to an overall editor’s choice.

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Review: data storytelling https://pracademy.co.uk/insights/review-data-storytelling/ https://pracademy.co.uk/insights/review-data-storytelling/#respond Tue, 21 Jul 2020 12:51:29 +0000 https://pracademy.co.uk/?p=7169 We've reviewed Narrative by Numbers and Storytelling with Data.

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Review: Influencers & Revolutionaries https://pracademy.co.uk/insights/review-influencers-revolutionaries/ https://pracademy.co.uk/insights/review-influencers-revolutionaries/#respond Wed, 22 Apr 2020 08:13:32 +0000 https://pracademy.co.uk/?p=5759 On Earth Day, we review a book that explores how capitalism can repurpose itself in the face of the climate crisis.

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Review: Crisis Communications https://pracademy.co.uk/insights/crisis-communications-book/ https://pracademy.co.uk/insights/crisis-communications-book/#respond Thu, 09 Apr 2020 08:41:38 +0000 https://pracademy.co.uk/?p=5635 Here's our review of two recent books on crisis communication.

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