Content Archives - PR Academy https://pracademy.co.uk/insights/tag/content/ Fri, 24 Feb 2023 12:33:31 +0000 en-GB hourly 1 https://wordpress.org/?v=6.2.3 /favicons/favicon-32x32.png Content Archives - PR Academy https://pracademy.co.uk/insights/tag/content/ 32 32 Briefing: public relations for journalists https://pracademy.co.uk/insights/briefing-public-relations-for-journalists/ https://pracademy.co.uk/insights/briefing-public-relations-for-journalists/#respond Mon, 13 Feb 2023 10:37:58 +0000 https://pracademy.co.uk/?p=4984 Richard Bailey explains why it's unhelpful and no longer current to view public relations and journalism as opposed practices.

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]]> https://pracademy.co.uk/insights/briefing-public-relations-for-journalists/feed/ 0 How to Develop a Content Marketing Strategy https://pracademy.co.uk/insights/developing-a-content-strategy/ https://pracademy.co.uk/insights/developing-a-content-strategy/#respond Wed, 24 Mar 2021 10:09:04 +0000 https://pracademy.co.uk/?p=9969 Mel Cains proposes a step-by-step approach to developing a content strategy in the latest PR Place guide.

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]]> https://pracademy.co.uk/insights/developing-a-content-strategy/feed/ 0 Curious about curation? https://pracademy.co.uk/insights/curious-about-curation/ https://pracademy.co.uk/insights/curious-about-curation/#respond Wed, 21 Oct 2020 09:39:54 +0000 https://pracademy.co.uk/?p=8291 Richard Bailey explores content curation in general, and the specific demands for a 'content curation report' in the CIPR Professional PR Certificate.

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]]> https://pracademy.co.uk/insights/curious-about-curation/feed/ 0 How SEO & PR Work Together for Better Results https://pracademy.co.uk/insights/how-seo-pr-work-together-for-better-results/ https://pracademy.co.uk/insights/how-seo-pr-work-together-for-better-results/#respond Mon, 14 Sep 2020 10:28:24 +0000 https://pracademy.co.uk/?p=7822 Neil Cains explains how PR and SEO should work together to deliver results from your content marketing.

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]]> https://pracademy.co.uk/insights/how-seo-pr-work-together-for-better-results/feed/ 0 Review: Content Marketing for PR https://pracademy.co.uk/insights/review-content-marketing-for-pr/ https://pracademy.co.uk/insights/review-content-marketing-for-pr/#respond Tue, 08 Oct 2019 15:50:56 +0000 https://pracademy.co.uk/?p=3274 We review the new book by Australian consultant and blogger Trevor Young.

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]]> https://pracademy.co.uk/insights/review-content-marketing-for-pr/feed/ 0 Fake news and public distrust: how PR should react https://pracademy.co.uk/insights/fake-news-and-public-distrust/ Mon, 25 Sep 2017 00:00:00 +0000 http://pracademy.local/fake-news-and-public-distrust/ Babel PR senior content writer Holly Ashford discusses the implications of fake news for those working in PR.

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]]> Why PR teams are becoming newsrooms https://pracademy.co.uk/insights/why-pr-teams-are-becoming-newsrooms/ Thu, 05 Nov 2015 00:00:00 +0000 http://pracademy.local/why-pr-teams-are-becoming-newsrooms/ This is an article by Angharad Welsh on why PR teams are becoming newsrooms

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]]> Content marketing is PR without the journalists https://pracademy.co.uk/insights/content-marketing-is-pr-without-the-journalists/ Mon, 01 Jun 2015 00:00:00 +0000 http://pracademy.local/content-marketing-is-pr-without-the-journalists/ This is an article by Gerald Heneghan about content marketing being PR without the journalists.

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