Digital Archives - PR Academy https://pracademy.co.uk/insights/tag/digital/ Mon, 23 Jan 2023 14:17:00 +0000 en-GB hourly 1 https://wordpress.org/?v=6.2.3 /favicons/favicon-32x32.png Digital Archives - PR Academy https://pracademy.co.uk/insights/tag/digital/ 32 32 Important SEO KPIs & Metrics You Should Track https://pracademy.co.uk/insights/important-seo-kpis-metrics-you-should-track/ https://pracademy.co.uk/insights/important-seo-kpis-metrics-you-should-track/#respond Tue, 13 Oct 2020 09:51:11 +0000 https://pracademy.co.uk/?p=8207 Find out the most important SEO metrics you need to monitor to understand the impact of your digital PR activity.

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]]> https://pracademy.co.uk/insights/important-seo-kpis-metrics-you-should-track/feed/ 0 A to Z SEO Glossary of Terms for PR Practitioners https://pracademy.co.uk/insights/a-to-z-seo-glossary-of-terms-for-pr-practitioners/ https://pracademy.co.uk/insights/a-to-z-seo-glossary-of-terms-for-pr-practitioners/#respond Tue, 29 Sep 2020 09:59:06 +0000 https://pracademy.co.uk/?p=8005 We've put together this glossary as a handy primer to expand your SEO knowledge & support your digital PR work.

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]]> https://pracademy.co.uk/insights/a-to-z-seo-glossary-of-terms-for-pr-practitioners/feed/ 0 Influencers – or influence? https://pracademy.co.uk/insights/influencers-or-influence/ Mon, 05 Nov 2018 00:00:00 +0000 http://pracademy.local/influencers-or-influence/ It is not influencers (and reach) that matters, it is ‘true’ influence. Kevin Ruck repors on the PRCA Digital Report 2018 launch.

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]]> Consent is key to relationships https://pracademy.co.uk/insights/consent-is-key-to-relationships/ Tue, 03 Apr 2018 00:00:00 +0000 http://pracademy.local/consent-is-key-to-relationships/ Richard Bailey offers some relationship advice to practitioners.

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]]> Are you qualified? https://pracademy.co.uk/insights/are-you-qualified/ Wed, 28 Feb 2018 00:00:00 +0000 http://pracademy.local/are-you-qualified/ Social media and digital communication is a maturing field. Isn't it time you showed your mastery of the discipline, asks Heather Yaxley.

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]]> Content marketing is PR without the journalists https://pracademy.co.uk/insights/content-marketing-is-pr-without-the-journalists/ Mon, 01 Jun 2015 00:00:00 +0000 http://pracademy.local/content-marketing-is-pr-without-the-journalists/ This is an article by Gerald Heneghan about content marketing being PR without the journalists.

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]]> How to survive in the digital world https://pracademy.co.uk/insights/how-to-survive-in-the-digital-world/ Mon, 22 Dec 2014 00:00:00 +0000 http://pracademy.local/how-to-survive-in-the-digital-world/ An article on how to survive in the digital world by Jim Hawker.

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]]> The fall of advertising and the rise of digital PR https://pracademy.co.uk/insights/the-fall-of-advertising-and-the-rise-of-digital-pr/ Wed, 05 Nov 2014 00:00:00 +0000 http://pracademy.local/the-fall-of-advertising-and-the-rise-of-digital-pr/ An article about the fall of advertising and the rise of digital PR.

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