Social media Archives - PR Academy https://pracademy.co.uk/insights/tag/social-media/ Wed, 17 Apr 2024 05:54:14 +0000 en-GB hourly 1 https://wordpress.org/?v=6.2.3 /favicons/favicon-32x32.png Social media Archives - PR Academy https://pracademy.co.uk/insights/tag/social-media/ 32 32 Stop being anti-social https://pracademy.co.uk/insights/stop-being-anti-social/ https://pracademy.co.uk/insights/stop-being-anti-social/#respond Wed, 10 Apr 2024 08:10:10 +0000 https://pracademy.co.uk/?p=20828 Landlords are missing a valuable opportunity to build stronger relationships with their residents. If you want to go where your residents are, then get online argues James Calnan.

The post Stop being anti-social appeared first on PR Academy.

]]> The post Stop being anti-social appeared first on PR Academy.

]]> https://pracademy.co.uk/insights/stop-being-anti-social/feed/ 0 Should we be capitalising on the power of the influencer in promoting healthy behaviours? https://pracademy.co.uk/insights/should-we-be-capitalising-on-the-power-of-the-influencer-in-promoting-healthy-behaviours/ https://pracademy.co.uk/insights/should-we-be-capitalising-on-the-power-of-the-influencer-in-promoting-healthy-behaviours/#respond Wed, 07 Feb 2024 09:27:34 +0000 https://pracademy.co.uk/?p=20233 The growing role of influencers in public health care messaging is undeniable argues Danielle Bailey in this article written for a CIPR Professional PR Diploma assignment.

The post Should we be capitalising on the power of the influencer in promoting healthy behaviours? appeared first on PR Academy.

]]> The post Should we be capitalising on the power of the influencer in promoting healthy behaviours? appeared first on PR Academy.

]]> https://pracademy.co.uk/insights/should-we-be-capitalising-on-the-power-of-the-influencer-in-promoting-healthy-behaviours/feed/ 0 Primary school leaders’ guide to effective parent communication in the age of the smartphone https://pracademy.co.uk/insights/primary-school-leaders-guide-to-effective-parent-communication-in-the-age-of-the-smartphone/ https://pracademy.co.uk/insights/primary-school-leaders-guide-to-effective-parent-communication-in-the-age-of-the-smartphone/#respond Wed, 10 Jan 2024 09:47:36 +0000 https://pracademy.co.uk/?p=19520 Primary school leaders face numerous challenges in communicating with parents in the smartphone era and parent WhatsApp groups can easily spread misinformation. Faaiza Ahmed recommends a consistent channels approach.

The post Primary school leaders’ guide to effective parent communication in the age of the smartphone appeared first on PR Academy.

]]> The post Primary school leaders’ guide to effective parent communication in the age of the smartphone appeared first on PR Academy.

]]> https://pracademy.co.uk/insights/primary-school-leaders-guide-to-effective-parent-communication-in-the-age-of-the-smartphone/feed/ 0 Briefing: The misinformation age https://pracademy.co.uk/insights/briefing-the-misinformation-age/ https://pracademy.co.uk/insights/briefing-the-misinformation-age/#respond Wed, 29 Nov 2023 09:29:58 +0000 https://pracademy.co.uk/?p=19619 When it comes to misinformation and disinformation, prevention is better than cure. But has public relations always been a trustworthy source of information?

The post Briefing: The misinformation age appeared first on PR Academy.

]]> The post Briefing: The misinformation age appeared first on PR Academy.

]]> https://pracademy.co.uk/insights/briefing-the-misinformation-age/feed/ 0 The Self-Image Revolution: Empowering Young Girls in the Digital Era https://pracademy.co.uk/insights/the-self-image-revolution-empowering-young-girls-in-the-digital-era/ https://pracademy.co.uk/insights/the-self-image-revolution-empowering-young-girls-in-the-digital-era/#respond Wed, 22 Nov 2023 09:42:47 +0000 https://pracademy.co.uk/?p=19686 The profound impact social media is having on the mental well-being of young girls is a topic that holds deep personal significance to her as a mother of two says Rachael Anderson.

The post The Self-Image Revolution: Empowering Young Girls in the Digital Era appeared first on PR Academy.

]]> The post The Self-Image Revolution: Empowering Young Girls in the Digital Era appeared first on PR Academy.

]]> https://pracademy.co.uk/insights/the-self-image-revolution-empowering-young-girls-in-the-digital-era/feed/ 0 Is our news now open source? https://pracademy.co.uk/insights/is-our-news-now-open-source/ https://pracademy.co.uk/insights/is-our-news-now-open-source/#respond Tue, 31 Oct 2023 01:00:56 +0000 https://pracademy.co.uk/?p=19449 What does it mean for public relations if there are no longer any professional journalists involved in producing the news? Chris Tucker explores the implications of the shift from 'proprietory' to 'open source' news.

The post Is our news now open source? appeared first on PR Academy.

]]> The post Is our news now open source? appeared first on PR Academy.

]]> https://pracademy.co.uk/insights/is-our-news-now-open-source/feed/ 0 Time to jump on the TikTok train? https://pracademy.co.uk/insights/time-to-jump-on-the-tiktok-train/ https://pracademy.co.uk/insights/time-to-jump-on-the-tiktok-train/#respond Wed, 14 Jun 2023 08:10:34 +0000 https://pracademy.co.uk/?p=18239 Millie Salkeld understands the constraints on public sector communicators, but she argues that with more than 80% of users on TikTok aged 16 to 34 years old its current viral popularity gives organisations a chance to engage with the younger demographic who have moved off Facebook.

The post Time to jump on the TikTok train? appeared first on PR Academy.

]]> The post Time to jump on the TikTok train? appeared first on PR Academy.

]]> https://pracademy.co.uk/insights/time-to-jump-on-the-tiktok-train/feed/ 0 Is your company prepared to navigate cancel culture? https://pracademy.co.uk/insights/is-your-company-prepared-to-navigate-cancel-culture/ https://pracademy.co.uk/insights/is-your-company-prepared-to-navigate-cancel-culture/#respond Wed, 17 May 2023 08:41:53 +0000 https://pracademy.co.uk/?p=17890 The threat of being 'cancelled' on social media is a reputational risk that needs to be factored into your crisis planning argues Charlie Holding.

The post Is your company prepared to navigate cancel culture? appeared first on PR Academy.

]]> The post Is your company prepared to navigate cancel culture? appeared first on PR Academy.

]]> https://pracademy.co.uk/insights/is-your-company-prepared-to-navigate-cancel-culture/feed/ 0 Briefing: public relations for journalists https://pracademy.co.uk/insights/briefing-public-relations-for-journalists/ https://pracademy.co.uk/insights/briefing-public-relations-for-journalists/#respond Mon, 13 Feb 2023 10:37:58 +0000 https://pracademy.co.uk/?p=4984 Richard Bailey explains why it's unhelpful and no longer current to view public relations and journalism as opposed practices.

The post Briefing: public relations for journalists appeared first on PR Academy.

]]> The post Briefing: public relations for journalists appeared first on PR Academy.

]]> https://pracademy.co.uk/insights/briefing-public-relations-for-journalists/feed/ 0 Using Social Media Listening (SML) to Prevent Crises https://pracademy.co.uk/insights/using-social-media-listening-sml-to-prevent-crises/ https://pracademy.co.uk/insights/using-social-media-listening-sml-to-prevent-crises/#respond Wed, 18 Jan 2023 09:55:48 +0000 https://pracademy.co.uk/?p=16656 Abdulaziz Othman developed an iterative model for predictive prevention of crises for his CIPR Professional PR Diploma assignment.  

The post Using Social Media Listening (SML) to Prevent Crises appeared first on PR Academy.

]]> The post Using Social Media Listening (SML) to Prevent Crises appeared first on PR Academy.

]]> https://pracademy.co.uk/insights/using-social-media-listening-sml-to-prevent-crises/feed/ 0