Digital Communication Diploma

CIPR Specialist Diploma: Digital Communication

About this course

The CIPR Specialist Diploma: Digital Communication equips you with the knowledge you need to make social and digital media an effective, integral part of your digital PR and communication strategy. Our digital PR courses and training help you to understand online behaviours and trends, planning for digital PR, data analytics and evaluation.

Our course includes live online sessions, tutorials and individual feedback on assignment topics.

Course detail

Online course, start any time


Assignments: 1

Study at your own pace

Approximately six months

Payment options: instalments available

Study Support Package

Live interactive online workshops

One to one tutorials

Individual feedback on your assignment idea

Online library with all the books you need

Study Hub: our bespoke online learning centre

Networking via our LinkedIn group

Easy tutor contact

Pay monthly

Initial fee: £315.80 (incl. VAT)

6 monthly instalments: £290 (incl. VAT)

A one-off initial fee is taken when you enrol. Instalments are collected monthly from the date you enrolled.

How we calculate your fee

PR Academy tuition: £1,349 (+ VAT)

CIPR fees: £437 (no VAT)

Total: £1,786 (+ VAT)

VAT is calculated upon enrolment and is dependent on your location and situation.
VAT inclusive fee is £2,055.80

Payment methods include Visa, Mastercard, Amex, and more

Enrol today


+ VAT & CIPR assessment

Enrol today

£1,349+VAT & CIPR assessment fee

Who is this course for?

PR and communication practitioners. You may be working in a PR or communication role and want to develop your expertise in social media and digital communication as part of your strategic communication.

Not just for PR. If you are responsible for digital communication in consultancy or in-house in a related discipline such as marketing, this course will help you make your digital PR effective.

Update your CV. Add a digital qualification to your CV and show that your practice is up to date. You may already hold the CIPR PR Diploma and want to add a new skill to your CV.

Master’s level. This is a Master’s level digital PR course, so make sure you are ready to study and be assessed at this level.

Learning outcomes

Our digital PR courses teach you to manage, plan, monitor, measure and evaluate digital and social media activities and engagement with stakeholders and online communities, considering legal and ethical implications.

Develop digital PR strategies that help organisations to enhance and protect their reputation and achieve their strategic objectives.

Get to grips with emerging technologies, digital strategies and social media platforms. Understand the disruptive and transformative impact of digital technologies on society, business, organisations and individuals.

Apply what you learn. You can choose to be assessed on a real work related project which is great for employers, showing the practical relevance of the course.

Reviews from our graduates

Discover how our courses work

Ann Pilkington, co-founder of PR Academy explains how our courses work, demonstrates our Study Hub and explains the resources and support you will receive. Also hear from members of the PR Academy alumni.

Download our course brochure for all the course details including:

  • Full syllabus
  • Assignment details
  • Reasons to study

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Meet your course leader Kate Cartwright

Digital communication can seem daunting but it can be a force for good.  One of the key themes we explore in the Digital Communications Diploma is how technology can impact society.

Meet Kate

Stuart Bruce is your workshop leader and subject matter expert. Stuart describes himself as a PR Futurist – a thinker and doer in modernised PR and communications. As co-founder of Purposeful Relations he advises clients on topics including digital transformation and innovation for public relations, communication and corporate affairs.

Hear from others

Find out what it’s like to study with PR Academy.

The CIPR Digital Diploma course taught me the importance of taking the time to make sure that the right amount of research and planning is done to properly inform proposal recommendations for my clients. Having a robust strategic framework on which to base recommendations for PR activity is so important.

Connor Moonan

Read Connor's case study

Your questions answered

It's great news that your employer is investing in your development. The first thing to do is get a purchase order - you will need it when you enrol. This is really important as without it we aren't able to raise an invoice. Alternatively, you can pay using a company credit or debit card at checkout - that's probably the easiest way. The second thing is to allow plenty of time! We need payment before you can join the course and we know that sometimes company's payment processes can take a while. So act now to get it all sorted in time. If you need any help or advice, just give us a call.
For CIPR courses, your course fee is a combination of the PR Academy tuition fee and the CIPR awarding body and registration fee. PR Academy provides all your tuition plus an online learning centre with books and resources and marks your work. You don’t really need to buy any books as most resources are online, but you can of course purchase books if you like and we can help you to decide what to buy.
We offer plenty of support. Some courses offer individual tutorials that can be booked. The course leader is easily contactable and there is always someone in the office who can help with day to day queries.
At PR Academy we have been teaching online since we started in 2007. We have a specially designed online learning centre - we don't just put you on Teams! Our teaching is delivered through a mix of on-demand content, guided reading, live workshop sessions (usually recorded for later playback) plus tutor support. We have an online library that we have curated specially for our courses. Some courses offer individual tutorials that can be booked and the opportunity to submit an assignment proposal for individual feedback.
There may be funding available in your area, so it is always a good idea to do some research as there may be schemes that we aren’t aware of. The CIPR occasionally has funding schemes and we'll update here when the next one is announced.

Find out more about this course

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