Tutors
We think we have the best tutors! From doctors to directors and working practitioners, our tutors are a diverse bunch. You’ll be learning from some of the sharpest minds in the business. We aim to challenge but also have fun and get you thinking a bit differently.
Ann Pilkington
MSc, Dip CAM, MCIPR
It’s a real privilege to meet and work with so many professional communicators. Studying provides a great opportunity to step back a bit from the “day job” and so I like sessions to be reflective, challenging and interactive.
What Ann teaches
Ann is busy running the business but also leads the CIPR Foundation in PR course and contributes to the following courses:
Ann’s qualifications and publications
MSc in Public Relations (University of Stirling)
Communication, Advertising and Marketing (CAM) Diploma
APMP, The APM Project Management Qualification
City and Guilds Further Education Teachers’ Certificate
Author of Communicating Projects published by Routledge
Kevin Ruck
PhD, MBA, BA Hons, PGCE, FCIPR, CMgr, MCMI
I get a buzz from teaching as I like to explore new ideas and ways of working. I like to think big about PR, internal communication and employee engagement. I think you tend to always get what you’ve always got if you always do what you’ve always done. So teaching and learning is about thinking differently in ways that can be applied to better practice.
What Kevin teaches
Kevin’s qualifications and publications
PhD (internal communication and employee engagement)
MBA
BSc (Hons) Psychology
PG Cert in Business and Management Research
PG Cert in Education and Training (post-compulsory)
Editor and co-author of Exploring Internal Communication, published by Routledge
Heather Yaxley
PhD, BSc, PG, RSA, CAM
I’m a passionate advocate for investment in sustainable professional development and the benefits that effective learning brings to individuals, teams and organisations. At a time of unprecedented change in working practices, we all need to keep up to date with latest thinking, new ideas, and emerging practices.
What Heather teaches
CIPR Specialist Diploma: Public Affairs
CIPR Specialist Diploma: Digital Communication
Heather’s qualifications
PhD (Career strategies in public relations)
BSc (Hons) Psychology
PG Cert in Learning and Teaching (Higher Education)
RSA Diploma Business Communications
CAM Advanced & Higher Diplomas in Public Relations
Chris Tucker
BA Hons, CAM, MCIPR
There is always a new channel, concept or communication approach to discuss. I like to ensure my sessions are full of real life case study examples which collectively we can either praise or pull apart.
What Chris teaches
Chris’s qualifications
BA Hons
CAM Advanced & Higher Diplomas in Public Relations
Chris is a member of the Chartered Institute of Public Relations
Maud Davis
FCIPR
I feel very lucky because I live in London and love what I do. I meet lots of bright people through PR Academy – many of them rising stars and I am always learning.
What Maud teaches
Maud’s qualifications
CIPD Certificate in Training Practice
Belbin Team Role Accreditation
BA Home Economics
Maud is Fellow of the Chartered Institute of Public Relations
Paul Noble
FCIPR
I love theory – but only because theory and practice are two sides of the same coin. Theory is the distillation of practice. Top tip: if anybody talks to you about a theory and that person cannot give you an example of the theory in practice, they don’t understand that theory.
What Paul teaches
The AMEC International Certificate in Measurement and Evaluation
Paul’s publications
Evaluating Public Relations, co-author with Tom Watson
Exploring Public Relations, chapter author, research and evaluation
Caron Jones
MCIPR Chart, FHEA, MA, CIPR Dip, PG Cert
I’m an experienced communications professional, who loves learning, teaching, coaching and practising in the field of PR and internal communication. You’ll find that mix in all my classes – whether we’re working together in a group, online or one-to-one. Students report that they enjoy my lively, participative classes and a good level of personal support.
What Caron teaches
Caron leads the CIPR Specialist Certificate: Internal Communication.
She is also an assessor for PR Academy across a number of CIPR qualifications.
Caron’s qualifications
Chartered Member of the CIPR
Fellow of the Higher Education Academy
MA Applied Professional Studies (Public Relations)
PG Cert HE (lecturer training qualification)
CIPR Teach the Teachers Certificate
CIPR Diploma in Public Relations
Chartered Management Institute Level 5 Award in Coaching & Mentoring
Stuart Thomson
PhD Chart. PR MA (Hons)
The value of public affairs is often underrated but engagement with government and officials can offer huge benefits to any organisation. I’ve always had a passion for spreading the word about public affairs both through training and in books.
What Stuart teaches
PRCA Diploma in Public Affairs Management
Stuart’s publications
Developing Reputations: Lessons For Leaders (Urbane Publications, forthcoming)
Public Affairs: A Global Perspective’ (Urbane Publications, 2016)
Public Affairs: News, Views and Hullaballoos (Urbane Publications, 2015)
Dictionary of Labour Quotations’ (Biteback, 2013 and Politico’s, 1999).
Public Affairs in Practice’ (CIPR/Kogan Page, 2006)
The Social Democratic Dilemma: Ideology, Governance and Globalization’ (Macmillan, 2000)
Liz Yeomans
PhD, MSc, BA, SFHEA
I enjoy bringing new perspectives to students’ everyday practice. It’s great when students begin to see their practice in a broader context or in a different light. In turn, I learn from them about the complexities of organisational life and the challenges they face.
What Liz teaches
Liz’s qualifications and publications
PhD Cultural Studies (emotional labour in PR)
MSc Public Relations
BA English and Media Studies
Senior Fellow, Higher Education Academy
She is the joint editor of Exploring Public Relations (Pearson, 2017, 4th edition) and is author of Public Relations as Emotional Labour (Routledge, 2019).
Martin Flegg
BSc Hons, Chart.PR, Dip.CIPR, FCIPR, CIIC
I’ve been an internal communications practitioner for over twenty years and have witnessed some big changes in what we do and advances in our understanding of theory and practice. I’ve never stopped learning and am passionate about helping other internal communicators to do the same. The satisfaction I get from seeing them develop and grow into true professionals is the reason why I’m still working in this business after all this time.
Martin is a guest tutor on the CIPR Specialist Diploma: Internal Communication
BSc (Hons) Biology and Chemistry
CIPR Internal Communications Diploma – Dip.CIPR
CIPR Internal Communications Certificate
Chartered Institute of Public Relations – Chartered Practitioner and Fellow
Certified member of the Institute of Internal Communications
Martin is Vice-Chair of the CIPR Inside committee