CIPR Specialist Certificate: Internal Communication

6 months
Taught at Degree level

Online and face to face at ETC Venues, London

Accredited by: CIPR
Next date: (Online course - more dates are available below)
VIEW DATES Not sure? Chat online below or call: +44 (0)20 3862 6910
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Become a great internal communicator. Discover the secrets of employee engagement, understand organisational culture, learn about social media and how to plan and deliver effective communications.

Internal communication is an exciting and demanding area of communication practice and this course will help you to grow in confidence as well as learn new skills.

The course introduces key areas of theory – for example, communication and engagement – and helps you to apply them in practice. Lively discussion and exercises are all part of the experience.

It covers employee engagement, organisational culture, language and tone, storytelling, planning and social media use. Come away from the course able to think more critically and equipped with the knowledge and theory to back up your decisions.

This six month course is taught face to face in central London on Saturdays or online.

Why study with PR Academy?

Great results, the best tutors, fantastic online and classroom spaces plus unlimited tutor support throughout.

  • Study online: live webinars and unlimited tutor support
  • Face to face in central London on Saturdays: wonderful venue, food and drink.

See what it’s like to study with PR Academy.

Meet your course leader, Ann Pilkington.

Further information:

Our tuition costs: £1155 plus VAT*

If you are paying your own tuition fees, you have the option to pay by instalment. Instalment details are here.

If you are paying for the course yourself, payment is by credit or debit card. If your employer is paying, when you come to enrol you can request an invoice so that they can pay us by bank transfer.

*The course price is made up of the tuition fees plus the CIPR course registration fee and awarding body fee. Breakdown:

PR Academy tuition fee: £1155 plus VAT

CIPR Awarding body fee: £270 VAT exempt

CIPR Course registration fee: £75 VAT exempt

Total including VAT: £1731

Access to PR Academy’s online learning centre with discussion forums, links to resources and an online library.

If you study face to face you will be getting together with other students for lively and interactive classrooms sessions on four occasions over the time of the course. We think that these provide great opportunities for networking with other practitioners. We believe great learning should happen in a great environment. We use the smart, modern ETC Venues near Liverpool Street in central London, where all refreshments are provided, including rather lovely ice cream! There is tea and coffee all day and lots of choice for lunch including vegetarian and gluten free options.

We provide more face to face classes than most other teaching centres:

Autumn 2018 : Saturday 13 October 2018, Saturday 03 November 2018, Saturday 01 December 2018, and Saturday 12 January 2019

Spring 2019 : To be confirmed.

If you study online there is lots of tutor support. There are live webinars run by experienced tutor/practitioners with the opportunity for lots of interaction, which are also recorded for later playback. There are regular, lively online discussions about contemporary practice. Our online learning centre makes virtual networking with other practitioners possible too. Unlike lots of online learning your tutor is with you all the way – you aren’t left on your own to work through lots of static content. Your tutor will be keeping in touch and encouraging you all the way.

The CIPR Specialist Certificate: Internal Communication is right for you if…
  • You are interested in pursuing a career in PR
  • You have been working in the PR industry at a fairly junior level for at least two years
  • You are working in any field of PR (e.g. media relations, internal communications or public affairs) and would like to obtain your first professional qualification.

The CIPR sets out entry criteria for this course as follows:

You qualify for the CIPR Specialist Certificate: Internal Communication if you have any of the following:

  • CIPR Foundation
  • any UK recognised degree, or equivalent
  • two years' relevant full-time employment in public relations (or related sectors, e.g. marketing, journalism) and 5 GCSEs at grade C or above, one of which must be in the English Language.

In addition, those whose first language is not English must be able to demonstrate proficiency in the language – spoken and written – to an International Language Testing System (IELTS) band score of 6.5 or equivalent.

If you don't have enough experience in these areas, CIPR Foundation may be a better starting point for you.

If you aren’t sure whether you meet the entry criteria, get in touch by calling +44 (0)203 862 6910 or emailing

You may like to go on to study internal communication at Diploma level. Or take a broader communication qualification:

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