CIPR Specialist Certificate: Internal Communication

6 months
Taught at Degree level

Blended learning. Workshop is at ETC Venues, London

Accredited by: CIPR
Next date: (Blended - more dates are available below)
VIEW DATES Not sure? Chat online below or call: +44 (0)20 3862 6910
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Become a great internal communicator. Discover the secrets of employee engagement, understand organisational culture, learn about social media and how to plan and deliver effective communications.

Internal communication is an exciting and demanding area of communication practice and this course will help you to grow in confidence as well as learn new skills.

The course introduces key areas of theory – for example, communication and engagement – and helps you to apply them in practice. Lively discussion and exercises are all part of the experience.

It covers employee engagement, organisational culture, language and tone, storytelling, planning and social media use. Come away from the course able to think more critically and equipped with the knowledge and theory to back up your decisions.

This is a six month course with one final assignment.

The course is blended with a mix of online teaching and two optional face to face workshops in central London. You can do all your study online or mix it up by coming to the workshops too.

Download our course factsheet from the link at the top of the page to find out more.

Why study with PR Academy?

Great results, the best tutors, fantastic online and classroom spaces plus unlimited tutor support throughout.

See what it’s like to study with PR Academy.

Meet your course leader, Ann Pilkington.

Further information:

Our tuition costs: £1155 plus VAT*

If you are paying your own tuition fees, you have the option to pay by instalment. Instalment details are here.

If you are paying for the course yourself, payment is by credit or debit card. If your employer is paying, when you come to enrol you can request an invoice so that they can pay us by bank transfer.

*The course price is made up of the tuition fees plus the CIPR course registration fee and awarding body fee. Breakdown:

PR Academy tuition fee: £1155 plus VAT

CIPR Awarding body fee: £270 VAT exempt

CIPR Course registration fee: £75 VAT exempt

Total including VAT: £1731

All your online learning and resources.

Two full day face to face workshops in central London (optional). We use the smart, modern ETC Venues near Liverpool Street in central London, where all refreshments are provided, including rather lovely ice cream! There is tea and coffee all day and lots of choice for lunch including vegetarian and gluten free options.

The core text book Exploring Internal Communication edited by Dr Kevin Ruck.

Unlimited tutor support throughout.

The online teaching is delivered through live webinars (also recorded) plus online discussions and guided reading.

Autumn 2019 : Saturday 9 November 2019, Saturday 11 January 2020

The CIPR Specialist Certificate: Internal Communication is right for you if…

  • You are interested in pursuing a career in PR
  • You have been working in the PR industry at a fairly junior level for at least two years
  • You are working in any field of PR (e.g. media relations, internal communications or public affairs) and would like to obtain your first professional qualification.


You qualify for the CIPR Specialist Certificate: Internal Communication if you have any of the following:

  • CIPR Foundation
  • any UK recognised degree, or equivalent
  • two years' relevant full-time employment in public relations (or related sectors, e.g. marketing, journalism) and 5 GCSEs at grade C or above, one of which must be in the English Language.


In addition, those whose first language is not English must be able to demonstrate proficiency in the language – spoken and written – to an International Language Testing System (IELTS) band score of 6.5 or equivalent.

If you don't have enough experience in these areas, CIPR Foundation may be a better starting point for you.

If you aren’t sure whether you meet the entry criteria, get in touch by calling +44 (0)203 862 6910 or emailing

You may like to go on to study internal communication at Diploma level. Or take a broader communication qualification:

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