PR Diploma – Online

CIPR Professional PR Diploma online
Online Course

About this course

Studying for the CIPR Professional PR Diploma will enable you to operate as a more strategic and confident communicator. Equip yourself with the advanced knowledge you need to design effective PR strategies. Learn more about communication and how to influence behaviour in today’s digital world. Examine the role of PR and ethics.

Learn through interactive virtual classroom sessions.  Benefit from our specially written text book and carefully curated online library.

This course is taught and assessed at Master’s level. Want to find out if its right for you? Just get in touch for a chat.



Course detail

Online course

Master's Level

Assignments: 3

Study time: 3-4 hours a week

Duration: 10 months

Payment options: instalments available

Course features

Unlimited tutor support

Individual feedback on assignment ideas to make sure you're on track for success

Specially selected online library of PR and communication books

Online learning centre

Lively online discussions

CIPR accredited

Lunch time webinars recorded for playback

Tutors who are PR specialists

Your investment

October 2020 course:

PR Academy fees: £1885 (+VAT)

CIPR Awarding Body fees: £1065 (No VAT)

Total: £2,950 (+VAT)

*VAT will be calculated upon enrolment depending on your location and situation. VAT inclusive price is £3327.

Early bird price for 2022:

PR Academy tuition: £1262.95 (+ VAT)

CIPR Awarding Body fees: £1065 (No VAT)

Total Early Bird price: £2327.95 (+ VAT)

VAT will be calculated upon enrolment depending on your location and situation. VAT inclusive price is £2580.54.

For the early bird price, courses must be booked and paid for (or the first instalment made) before close of business Monday 28 February 2022.


Easy instalment options

Paying by instalment: instalments are available to those self-funding their course. The first payment is made when you enrol, future payments come out monthly on the same date. For example, if you enrol on the 20th, future payments are made monthly on the 20th.

If you are funding the course yourself, pay in easy instalments.  An initial payment of £727 (payable before the course starts) then ten monthly payments of £260.

Early bird for March 2022:

An initial payment of £500.54 (payable before the course starts) then eight monthly payments of £260.

21 March 2022

Earlybird discount:

Save £622.05

Who is this course for?

PR and communication practitioners. You are working in any field of public relations (e.g. media relations, internal communications or public affairs), you want to learn about the strategic role and functions of the public relations practitioner. Maybe the time is right for a more senior position. Show that you are committed to your professional development and can operate at a strategic level.

Underpin what you do. You will have been working in PR and communication for at least two years, hold a first degree or maybe another professional qualification. You feel the time is right to underpin what you do with some theory and learn the models and concepts that inform your practice.

Flexible learning. You want to be able to study at a time and place that works for you. Remember, this is a Master’s level course and you should feel comfortable studying at that level and have sufficient time available.

Master’s level. This is a Master’s level course so make sure that you are ready to study and be assessed at this level.

Learning outcomes

Come away knowing how to put communication theory into practice through advanced PR planning, able to deliver campaigns that will wow clients and colleagues.

Learn how to engage audiences and create effective thought leadership. Reflect critically on practice and improve processes.

Invest in your personal development. Studying this Master’s level PR Diploma is personally rewarding, encouraging you to become a more reflective practitioner and take time out to learn and grow.

Apply what you learn. Be assessed on real life or work related projects which is great for employers, showing the practical relevance of the course.

Download our course brochure for all the course details including:

  • Full syllabus
  • Assignment details
  • Key dates
  • Reasons to study
CIPR Professional PR Diploma Course Brochure

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Why get a qualification?

The Professional PR Diploma is the CIPR’s flagship qualification.  It helps you stand out from the crowd.

Studying for a qualification results in a deep level of learning because you apply what you learn as you go and reflect on it over a period of time.

Two students in classroom

The cherry on top?  The senior management door I’d been knocking on for years quickly opened and I am now a Senior Communications Manager.   

Meet your course leader Chris Tucker

Meet Chris

Chris Tucker calls herself a news junkie.  “Sky News is constantly on in the background after, of course, BBC Radio Four’s Today programme. The development of the new news ecosystem meshing on and offline media is something that fascinates me. It’s certainly an enormously exciting time to be working in PR.”

Learn in the best spaces

Find out what its like to study with us.


No. There are lots of advantages to being a member of a professional body though so if you aren't already, think about joining.
It depends a bit on the awarding body, some have different regulations but in most cases you have a period of time in which to submit and we give you access to the materials for up to a year after the course has finished. If in any doubt, please talk to us.
For CIPR courses, your course fee is a combination of the PR Academy tuition fee and the CIPR awarding body and registration fee. PR Academy provides all your tuition plus an online learning centre with books and resources and marks your work. If you come to face to face classes we provide you with lots of tea and coffee and a lovely lunch. You don’t really need to buy any books as most resources are online, but you can of course purchase books if you like and we can help you to decide what to buy.
It's great news that your employer is investing in your development. The first thing to do is get a purchase order - you will need it when you enrol. This is really important as without it we aren't able to raise an invoice. Alternatively, you can pay using a company credit or debit card at checkout - that's probably the easiest way. The second thing is to allow plenty of time! We need payment before the course starts and we know that sometimes company's payment processes can take a while. So act now to get it all sorted in time. If you need any help or advice, just give us a call and Shelley will help you.
They aren't heavily academic. We still discuss theory because that’s what makes us better practitioners, but we show how to apply it in practice. We call it applied learning. (CIPR qualifications have been refreshed in recent years so they are now much more about applying theory to practice.)
For some courses we offer payment by instalment, or you can pay for the whole course upfront at the time of enrolment. When you pay by instalment, monthly payments will be taken automatically by Stripe, our payment processing service. Payments will be taken every month on the same date as you made the first payment. So if you enrol and make the first payment on the 22nd of the month, future instalments are payable on the 22nd of the next month and so on until the course is paid for. The payments plan starts from when you enrol. Remember, we need the full payment or the first instalment before the course starts. Also, as our terms and conditions set out, you are liable for the full course fees even if you decide not to continue.
All our courses provide unlimited tutor support. We want to support you every step of the way.
Online learning enables you to study for your qualification from anywhere in the world. Our courses use a mix of live webinars, online discussion and guided reading which we provide. Our blended learning courses mix online with optional face to face sessions. Your tutor is there to support you and help you to stay on track.

Find out more about the course

Call Shelley on

00 44 (0) 203 862 6910