Review: PRE-SUASION and The Persuasion Code
We review two books that promise to unlock the secrets to becoming more persuasive.
Personal branding for vice-chancellors
Guest contributor Laura du Plessis sets out how the concept of 'personal brand' could be used effectively by leaders within higher education.
A graduate’s guide to public relations
Here's what non-PR graduates need to know to get started and to get ahead in public relations.
Why study for a PR or communication qualification?
Training helps to sharpen up skills, qualifications help you to step up in your career, and chartership means you've signed up to the professional project.
Thought leadership in B2B comms
Guest author Daria Partas reconsiders the value of thought leadership.
Guide to Writing Reports, Proposals and Business Cases
Download our Guide to Writing Reports, Proposals and Business Cases.
Where is the next generation of talent coming from?
Robert Minton-Taylor wants public relations to be a desirable career choice for ambitious teenagers of all backgrounds.
Public relations or communication: still slugging it out
Public relations or communcation? We summarise the arguments.
Teenage dreams of doing good
Guest author Tove Nordstrom discusses her twin passions - the written word and saving the world.
Introducing our #prstudent #bestPRblogs contest
We're running the PR student #bestPRblogs contest again. Here's the what, when and why.
How I write a blog post
2018 #bestPRblogs winner Orlagh Shanks shares her secrets. Writers sit in garrets late into the night, surrounded by books.
Rowing against the tide
Richard Bailey challenges orthodox thinking around ethics, conscience and CSR.