This week in PR (24 September)
Here's what we found noteworthy #ThisWeekinPR. We're also warming up for #prstudent #CreatorAwards22.
Content marketing and PR go hand in hand
Today, we're publishing Part Two of our Guide to Content Marketing: Implementation prepared by digital marketing expert Mel Cains.
The importance of PR to multi-academy trusts
Leaders of multi-academy trusts should neglect PR at their own peril argues James Clarke.
This week in PR (27 August)
Enjoy the late summer holiday weekend. But before that, here's our round-up from #ThisWeekinPR.
Does targeted political advertising present a threat to democracy?
'Fake news is all around us.' Catherine Owen-Williams explores the threat to democracy posed by the misinformation age.
‘Approached for comment’ – how should local authorities respond to post-publication media enquiries?
'The thorny issue of media relations is not new; but as media outlets transition ever-faster towards social media, how you respond must adapt – and it all centres on relationships' argues Will Lodge.
This week in PR (13 August)
Work continues through the holiday season. Here's our pick of content and conversations from #ThisWeekinPR.
From crisis to BAU: has the Covid-19 pandemic transformed communications for the better?
'I hope the pandemic will see communications professionals shift to become a more flexible, human-championing profession,' writes Alice Attwood.