CIPRWork

Explore case studies and thought leadership articles written by PR Academy CIPR students.

Richard Bailey, Editor PR Place

Meet the editor

Richard Bailey FCIPR MPRCA is editor of our Insights area, formerly PR Place. He teaches and assesses undergraduate, postgraduate and professional students. Contact: editor@prplace.com.
Internal Communication 25.02.19

Adapting Middle-Eastern Organisations to Local Millennials

This guest post by Aurélie Sotto is based on a CIPR Professional PR Diploma assignment
Public Relations 21.01.19

Social media influencers are masters of communication

This thought leadership piece was written for a CIPR PR Professional Diploma assignment by Grace McKerrell.
Public Relations 24.10.18

Thought leadership in B2B comms

Guest author Daria Partas reconsiders the value of thought leadership.
Crisis Hub 17.07.18

‘Stealing thunder’ in sports public relations

In this CIPR Professional PR Diploma assignment, Stuart Moffatt argues for 'stealing thunder' in sports PR.
Public Relations 27.02.18

Learning to speak emoji

Jennifer Ross explains why communicators should learn to speak emoji.