Healthcare

Richard Bailey, Editor PR Place

Meet the editor

Richard Bailey FCIPR MPRCA is editor of our Insights area, formerly PR Place. He teaches and assesses undergraduate, postgraduate and professional students. For story ideas contact Insights @ pracademy.co.uk
Study 17.02.22

A digital communication strategy to increase uptake of the annual influenza vaccination in a healthcare workforce

Edward Sills learnt the value of research and applied behavioural theory to campaign planning.
Study 26.01.22

Case study: A digital communications strategy to enable melanoma patients to become informed participants in their healthcare

This case study by Connor Moonan shows the contribution research and planning can make to a digital health campaign.
Public Relations 10.08.21

Building the reputation of independent NHS care

'I now have the confidence to blend theory and practice together to create much more strategic and effective PR and communication plans.' Sara Dawson reflects on a CIPR Professional PR Diploma assignment.