Public relations as persuasion
In this updated PR Place Insights essay, Chris Tucker defends persuasion against the charge that it's on a slipperly slope to propaganda.
How internal communication underpins strategic alignment
Dr Kevin Ruck reviews the latest academic and practitioner thinking on the role of internal communication in strategic alignment and previews his forthcoming publication with Mike Pounsford and Howard Krais.
The public relations perspective
It's a myth that public relations is easy and that anyone can do it. Practitioners are required to look in all directions and balance often competing interests.
Flaws and negative consequences of ‘internal marketing’
An internal marketing and promotional perspective on communicating with employees is fundamentally flawed argue Kevin Ruck and Martin Flegg.
Review: Internal Communication and Employee Engagement
Kevin Ruck reviews a new book that 'represents a burgeoning field of internal communication research.'
Review: Depth Public Relations and Public Relations and Sustainable Citizenship
Two new academic books ask questions about the role of public relations in the climate emergency and addressing problems of inclusion and equity. The authors are proposing another kind of public relations.
Why you shouldn’t study public relations at university
It's a big decision, involving long-term debt. Shouldn't you make it carefully?
Review: Public Relations Theory III
Public relations has struggled to gain recognition as an academic discipline. Yet there's now a substantial body of public relations theory as this scholarlarly 500-page book shows.
My doctoral diary: The 2022 EUPRERA PhD seminar and congress in Vienna
Doctoral student Miriam Pelusi reflects on presenting the first autoethnographic study at a EUPRERA congress.
Review: Strategic Public Relations Leadership (Second Edition)
Richard Bailey recommends this 'broad and accessible overview of the challenges facing the public relations leader', a book by academics written for practitioners.
My doctoral diary: Philosophy and public relations
Being aware of philosophical views advances theorising in PR research and reinforces PR practice, argues Miriam Pelusi.
A PR student’s guide to dissertations
A supervisor and a student offer their advice on how to approach an undergraduate dissertation in public relations.