The evolution of public relations
Speaking at the PRCA National Conference, Richard Edelman introduced a new purpose for public relations: actions assessed by their impact on society.
Important SEO KPIs & Metrics You Should Track
Find out the most important SEO metrics you need to monitor to understand the impact of your digital PR activity.
This week in PR (9 October)
Here's our editor's pick of content and conversations from #ThisWeekinPR.
How to study public relations (pandemic edition)
Many new students are starting degree courses and many candidates are embarking on professional qualifications. Here's our advice to them.
The search starts for young content creators
We're on the lookout for the UK's best PR student content creators. Who should we follow?
A to Z SEO Glossary of Terms for PR Practitioners
We've put together this glossary as a handy primer to expand your SEO knowledge & support your digital PR work.
My hopes and fears for public relations
2020 is presenting us with unexpected challenges and is forcing us to think of the future. Here are some pointers.